The 2011 Mercedes-Benz Fall Fashion week is a seven day event held during the month of February at the Lincoln Center in New York City. Hundreds of designers are showcased downtown and across all parts of the city at all hours of the day. If you like jaw-dropping designs, amazing runway shows, and crazy collections, New York Fashion Week might be your new favorite thing. That is, if you can handle only a few hours of sleep every night.
Local fashion journalist Shannon Yoachum just returned from her first New York Fashion week. Sitting second row to see some the biggest names in the business – Alexander Wang, BCBG Max Azria, Malandrino – Shannon was up close and personal to the popular styles for the fall season. Models followed the patterns of the runway lights adorned in rich hues of color from oversized sweaters to 70’s inspired dresses. The necklaces of designer Zang Toi added the perfect touch to the amazing dresses of his collection.
At Milk Studios, Shannon sat front row to witness Jeremy Scott’s one-of-a-kind show where every model had a crazy neon color wrapped in her hair, printed on her bag, or on her shoes. Backstage she interviewed two designers who were generous enough to walk around and discuss details of their collections even further. After viewing more than 20 shows, what is one trend Shannon predicts will be the biggest this fall? Longer hemlines and men’s inspired trousers.
If you are traveling to New York Fashion Week for your first time, she recommends you keep and open mind and be prepared to soak in all the amazing productions. Being among the most elite in the fashion world – designers, editors, writers, photographers, stylists, and bloggers – is a truly unique experience and “absolutely breathtaking.”
Shannon currently works as the Marketing Assitant at 5th Street Entertainment. Check out more of her work on fashionreporters.com, fashionwindows.com, or her blog. To see the complete list of designers at New York Fashion Week, please visit Style.com for photos, videos, reviews and more.