Bravo Top Chef Fan Favorite and Season 8 All Star contestant, Fabio Viviani has partnered with the U.S. division of Bialetti, the top Italian cookware and stove-top coffee maker brand, to bring America – “a simple, modern and fresh look at Italian lifestyle.
When first meeting Fabio, Brett Bradshaw, the president of Bradshaw International, the USA distributor of Bialetti said,
“Fabio was so excited over the Moka Express and explained how it’s been part of his life growing up and that it was one of the few kitchenware items he brought with him when he moved to the US—essentially, he was selling me Bialetti, and it was obvious that his passion for the brand is deeply rooted in his Italian heritage.”
The plan is for Fabio Viviani to connect to his fans using media interviews, in-person appearances and social media, to show what Bialetti USA brings to the American table – kitchen counter – and stove top.
Fabio said about being approached by Bialetti USA,
“When Bialetti USA first approached me about partnering with them, I couldn’t believe it,” Viviani said. “I’ve grown up knowing Bialetti and the little man (Bialetti’s icon)—I called my mom and she didn’t believe me! Bialetti is part of my Italian culture and of course I couldn’t wait to work with them. The Bialetti Moka is what I’ve always used to make espresso at home, so I’m very excited to share a little bit of my Italy with America.”
You can get more information about Bialetti USA on their Facebook page or at BialettiUsa.
For more scoop on the handsome chef, follow Fabio on Twitter @fabioviviani or check out his website http://fabioviviani.com
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