The Packers and Bears playoff game on Sunday is good for local business. Anything that boosts local business is a potential job creator.
Wisconsin company Johnsonville is the largest maker of Brats in the country. They make 75% of the product sold on the market. Milwaukee and Chicago are their two biggest markets. Milwaukee consumers prefer brats while Chicago eaters go for Polish sausage.
Here are some other businesses that are benefitting:
- Travel Agents-Travel agents are already getting lots of calls about Super Bowl packages. Who wouldn’t want to go to the big game and if the Super Bowl is on your “bucket list” this might be your year to go.
- Ticket Sellers-Ticket brokers and sites like EBay and Craig’s List have been busy selling tickets for the big day on Sunday. The free market is in full force as tickets are selling well above face valued for the NFC Championship game. Lucky sellers are netting big profits and lucky buyers are gaining entrance to the game of the century.
- Retailers- Packer and Bear gear is in hot demand. Any store selling items is doing brisk business. In my workplace almost everyone was wearing Packer gear and lots of it looked brand new. The manager of the Fan Zone said in a radio interview this week that he was stocking up his store this week to meet the demand.
- Restaurants/Bars- It is a great time to watch the game in a crowd. Bars and restaurants do big business for Championship games and the Super Bowl. Super Bowl game day is one of the biggest of the year for bars. This is even more true when your city in participating in the big game. Catering business has picked up also as people order items for at home parties.
- Stadium– The big game will provide jobs for vendors, ticket takers, parking attendants and lots of other employees working the game in Chicago. There is also support personnel like security and police needed to support the event.
- Grocery- Even if you are watching the game at home, I bet you are stocking up with food, beer and other beverages. Having special food items is always a part of game day. This is even truer for big games like tomorrow’s championship game and the Super Bowl.
All of this extra activity supports jobs in both the Milwaukee and Chicago area. Entry into the Super Bowl will be another week of increased economic activity for the participating cities. Let’s hope Green Bay is one of the lucky participants. We will feel the positive effect over all of Wisconsin. I know I will be watching on Sunday with my favorite food and drinks. Go Green Bay!!!